777 logo is an advertising agency based in Los Angeles, they specialize in VR, music and web production. In this logo design process, CLEO collaborates with 777 to created sets of mutable logo.
"Perfection is immutable. But for things imperfect, change is the way to perfect them. —Owen Feltham.
The 777 logo was more than a symbol; it was an icon of cool, the alterability widens the flexibility usage for 777 production needs.